| Degree Programme in Business Management 2008-2009 |
Study unit
00504 International Operation Environments 10 CR |
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| The students will be able to |
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• evaluate central development factors and cause and effect relations in international business
• evaluate special characteristics of chosen market area from the viewpoint of business prospects
• analyse target market areas
• take into account the special characteristics of dominant culture in communication
• predict and evaluate the effects of values, stereotypes and structures in intercultural communication
• act in multicultural teams
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| Content |
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• theory basis of international business
• structure and development trends of world trade
• globalisation of business
• central international business organisations
• international operation environments and analysing them
• special characteristics of world’s dominant cultures
• customs and business culture
• intercultural communication
• multicultural teams and their managing
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| Description |
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In this study unit student’s competence is shown as an ability to understand laws of international business and outline different area’s economic, cultural and social characteristics and structures. Student can act and com-municate in international operational environment. Student has the skills to analyse business prospects and evaluate competition situations in chosen target market areas. |
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| Prerequisites |
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Study unit International Business. |
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| Version |
2.0 |
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| Updated |
Feb 8 2008 |
